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Family Medicine Advisory

Family medicine covers newborns through geriatrics, with business challenges that differ at every life stage. We help general practices and primary care physicians improve workflows, payer strategy, and building practices that work long term.

Family Medicine Consulting and Management

Family medicine physicians face a math problem that most consultants ignore. You see patients from newborns through geriatrics. You bill preventive care codes that differ by age group. You carry panel sizes that would be impossible to manage without team-based workflows. The business side of family medicine requires understanding these realities.

SMCG provides family medicine consulting and management support for practices working through these operational challenges. We help general practice physicians address workflow, payer strategy, credentialing, and billing issues that determine whether a primary care practice can stay financially viable while delivering the care patients expect.

Family medicine consulting and general practice management advisory

GP Advisory for Workflow and EHR Burden

Primary care physicians routinely spend more time on EHR documentation than they spend face-to-face with patients. That ratio makes high-volume family medicine unsustainable without workflow changes. The answer isn't working faster. It's changing how work gets distributed across your team. Medical assistants, nursing staff, and collaborative practice agreements with NPs and PAs can shift documentation and routine care tasks away from physicians. But delegation only works when workflows support it. Our operations team helps family medicine practices redesign workflows around team-based care, addressing the EHR burden that burns out physicians and limits how many patients a practice can realistically serve.

Family Practice Consulting for Patient Visibility

Patients expect same-day or next-day appointments from their family doctor. When your panel is full and your schedule is booked weeks out, patients leave for urgent care clinics or switch to practices with better access. The visibility problem isn't just about marketing. It's about whether new patients can actually get appointments when they find you. Our marketing team works with family practice physicians on patient acquisition that accounts for your actual capacity. We help you communicate what makes your practice different while building referral relationships and community presence that bring in patients you can actually serve.

General practice consulting for family medicine physicians

General Practice Consulting for Payer Enrollment

Family medicine credentialing covers more ground than most specialties. You need enrollment across commercial payers, Medicare, and often Medicaid. If your practice sees pediatric patients, some payers require separate credentialing for providers treating children. Adding a new physician or NP means applications to every payer your practice accepts, and delays in any one of them limit which patients that provider can see. Our credentialing team handles general practice payer enrollment across the full range of insurance types family medicine requires, tracking applications and following up so new providers can see your entire patient population as quickly as possible.

Primary Care Billing Across Age Groups

Family medicine billing spans pediatric well-child visits through Medicare annual wellness exams and everything between. Each age group has different preventive care codes, different documentation requirements, and different payer rules. Practices lose revenue when billing staff don't understand the distinctions between pediatric, adult, and geriatric preventive services. Medicare reimbursement continues to decline while practice costs rise, which makes billing accuracy more important than ever for practices with significant Medicare populations. Our revenue cycle team works on primary care billing for all-ages practices, helping family medicine groups capture the full value of the care they provide across their patient population.

How SMCG Approaches Family Medicine Consulting

What Most Practices Experience

Generic healthcare consulting that applies specialty benchmarks to primary care. Productivity targets based on practices that see fewer patients at higher reimbursement rates. Revenue cycle advice from companies that don't understand preventive care billing across age groups. Credentialing services that treat family medicine like any other specialty instead of recognizing the broader payer enrollment requirements. Growth strategies that ignore panel size constraints and the economics of high-volume, lower-margin care.

How SMCG Works

We start by understanding how your practice actually operates. Before making recommendations, we review your real numbers: what your payer mix looks like across commercial, Medicare, and Medicaid, how your current panel sizes compare to provider capacity, where billing captures fall short on preventive services, how long credentialing delays keep new providers from seeing patients. Our recommendations account for family medicine economics and the operational differences between primary care and specialty practice.

GP Consultant Services from SMCG

Whether you run a two-physician family practice or a 15-provider primary care group, we help you address the business operations that determine whether your practice can survive the current economics of family medicine. We understand that fee-for-service reimbursement doesn't work for primary care the way it works for procedural specialties. We know that adding providers doesn't automatically increase revenue when your payer mix includes significant Medicaid and Medicare Advantage populations.

We recognize that the transition to value-based care changes everything about how a family medicine practice should operate, from panel size decisions to staffing ratios to which quality measures actually matter for your contracts. HRSA projects a shortage of over 87,000 primary care physicians by 2037, which means the practices that figure out sustainable operations now will be the ones still serving patients a decade from now.

Schedule a Consultation

Talk with SMCG about your practice's workflow challenges, credentialing needs, billing accuracy, or payer strategy questions. We focus on the business realities specific to family medicine and general practice, not advice designed for specialties with different economics.

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